Can I rely on legitimate interest for B2B marketing?
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Can I rely on legitimate interest for B2B marketing?

30/07/2018

The GDPR conundrum continues with people now more than a little confused about when they can rely on legitimate interest for processing personal data for marketing purposes. For business to business marketing legitimate interest may be used as your legal basis for processing work email addresses that identify individuals in their business capacity (for example, […]

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