Ambush Marketing – it’s just not cricket!
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Ambush Marketing – it’s just not cricket!

11/12/2019

International cricket’s World Cup and Rugby Union’s showpiece World Cup in Japan were two of the most watched sporting events of the year. The global partners and sponsors of these events included multinational companies such as Nissan, Heineken, Emirates, Land Rover, MasterCard, Canon and Coca-Cola. Significant investments are made to gain the exposure and goodwill […]

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