Ryan Yates Group Commercial Director

I have a strong commercial background with expertise in business development, marketing, and data analytics.

Previously I  have operated as a senior stakeholder working with global brands and SME’s implementing sales and marketing strategies and utilising software to drive profitability.

As the group commercial director, my role is to oversee all commercial activities for Beswicks Legal.

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What I do..

  • Develop, plan and implement commercial plans and strategies
  • Accelerate and encourage the group’s growth and success
  • Perform market research and analyse threats and opportunities
  • Implement new customer acquisition strategies
  • Manage existing client relationships
  • Collaborate with, coordinate and train diverse teams such as marketing, sales and customer service
  • Establish and manage long-term relationships with stakeholders
  • Understand the requirements of existing clients
  • Track, measure and analyse commercial metrics using key performance indicators
  • Manage and track expenditures, financial goals and budgets

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